The IMZ, the leading international showcase of music and dance film and tv programmes, is ending a 30-year association with the Midem music industry trade fair and moving to Berlin.
The IMZ screenings at Midem in Cannes traditionally have about 200 delegates attending screenings of some 400 programmes to negotiate licensing and purchase for television and cinema, and co-production opportunities.
Franz Patay, the IMZ’s secretary general, said after two years’ discussion, members had decided to move the screenings to the Berlin film festival from next February.
‘At Midem there has been a decline in the number of partners to do business with,’ he said. ‘The digital era also means the music business is becoming more audiovisual, while Midem is more an audio market.
‘We want to have more synergies by being attached to one of the biggest film festivals.’
Innovations such as cinema screenings of opera also meant the Berlin event was more appropriate.
The Berlinale attracts almost 20,000 professionals from 124 countries; Midem in January attracted 6,400 delegates, a 7% decline since 2012.
Mr Patay said the IMZ would continue to support Classical:NEXT. ‘We are partners with them and we believe it is something classical music needs.’